Description
The Firm promotional poster captures the rock supergroup formed by Jimmy Page and Paul Rodgers at the height of their brief mid-1980s run, printed in bold color against a black background with the band’s angular chrome-lettered logo above a group portrait of all four members. The large-format poster was produced for record store and media promotion rather than retail sale, giving it the glossy, saturated look typical of Atlantic’s 1980s promotional print runs.
The lower left corner carries the Atlantic Recording Corporation logo along with the printed line “© 1985 Atlantic Recording Corporation, For Promotional Use Only, Not For Sale, Printed in U.S.A.,” confirming its origin as an official label promotional item rather than a commercial concert poster. The piece is a single-sheet, unframed paper poster in portrait orientation.
The poster shows small pinholes at each corner and along the edges from prior mounting or display, consistent with age and handling. The surface retains good color saturation with no significant fading, tearing, or creasing noted beyond the mounting holes.


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